THE TECHNOLOGY BEHIND OUR AUTO LEAD GENERATION:
DrivingLeads.com was founded on a simple principle: that Internet technology allows dealers to attract serious buyers, not just passive customers who've only seen a TV commercial.DrivingLeads.com uses its proprietary Internet technology to produce leads providing precise, targeted information about the sales prospect. We advertise our auto loan application web sites throughout the Internet, on such popular destinations as Google, Yahoo and CoolSavings.com. After users click through our advertisements, they complete a 2 page comprehensive form that includes such details as contact information, social security number, employment and home ownership information. By requiring sensitive financial information, we weed out the casual shoppers who are not ready to buy.
View a sample web site
The form is then submitted to our real-time verification system. Here the automotive lead is assessed for duplicates and undergoes a thorough verification and appending process. The veracity of the lead is determined by cross-referencing the inputted data to ensure a match between the applicant's name and contact information. Additionally, our filters check email addresses, phone numbers, and other data; flag duplicates; and prevent questionable leads from being delivered to our customers. Any car sales leads that cannot be verified are not forwarded to the dealership immediately, but are instead verified through our call center to confirm interest in purchasing a car and/or obtaining an auto loan.
NEXT - How You Receive Your Leads